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ABOUT BIP

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BIP was founded in 1976, and acquired by its current President, Ms. Lucie Leclerc, in 1988, and ever since she came in, the firm has undergone sustained and rapid growth.

BIP collects data among businesses and other organisations as well as among the general public, both in Quebec and all across North America. Thanks to its organisational capacity and its base of permanent and experienced interviewers, BIP is able to realize very specialized and complex projects as well as longitudinal studies.

BIP is a member of the Marketing Research and Intelligence Association (MRIA), which presents a unified voice for the market intelligence and survey research industry in Canada. Lucie Leclerc has also been a member of the board of directors of the association for Quebec since 2009.

 

BIP team in numbers:

  • 21 years in business with the current administration
  • 175 employees, part-time and full-time
  • 16 Managerial staff
  • 55 Number of telephone extensions